This post was written by Aditya Mahesh of BlogOnExpo, a free digital conference for bloggers that will feature sessions about blogging and interviews with Darren Rowse from ProBlogger, RandFishkin of SEOmoz, and others. The conference kicks off on December 3rd, 2007.
For the purpose of this post, transparency will be defined as being upfront and honest with your readers. That being said, if you are a blogger and are not transparent with your readers you will fail. Not being transparent not only means lying, it means not revealing any special interests you have with a specific post.
For example, if you are being paid to write a review, say that you are being paid to write the review. If you include an affiliate link in a post, create a �Disclosure Page� that says you may occasionally include affiliate links in posts and link to that page from the sidebar.
Continue reading ‘Transparency - Why Bloggers Without It Will Fail’