A New Fresh Look For AdSense Ads

AdSense announced today that they have given their AdSense Ads a new look. After checking out the screenshot, I find the new look visually appealing and less like an advertisement, especially with the ‘Ads by Google’ placed at the bottom.

Here’s how the new AdSense ads look

I think the new look will blend better and thus may help increase CTR (Click Through Rate) and help advertisers too. The AdSense team says that they are in the process of rolling out this change to all ad units, and we will be able to see our ad units automatically updated over the next few days and that the fonts and colors of our ads won’t be changed.

Also, currently it is not possible to opt out of the new design but we may see more format options in the future.

I think my main AdSense Ad unit (below post title on single post pages) already has the new look. Check it out:

I have noticed that in the past few days my AdSense CTR has slightly increased, it could be because of the new look.

What do you think of the new AdSense Ads look? Do you think it will help increase CTR?

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